O’Neill Vintners
marketing associate | larkspur, ca
pictured: national sales meeting in seattle, wa - a place to announce yearly goals and exciting features
acted as a liaison between brand managers and sales teams as we looked to increase market share of key wine brands in the under $30/bottle category. developed a slew of content strategies for communicating with customers and clients (when creating exclusive brands). saw a steep rise in overall site traffic after i built a renewed SEO approach and delivered more emotional content to the frontlines.
notable things:
created automated ways to gather content internally + externally
brought brands to life with engaging written and display content
successfully launched 3 key wine brands